Rachel
Ganeshwaran
Senior Designer
Rachel
Ganeshwaran
Senior Designer
"Good design is a matter of discipline. It starts by looking at the problem and collecting all the information about it. If you understand the problem, you have the solution. It's more about logic than imagination."
"Good design is a matter of discipline. It starts by looking at the problem and collecting all the information about it. If you understand the problem, you have the solution. It's more about logic than imagination."
Massimo Vignelli 1931-2014
Creating is my passion, whether it's designing spaces, crafting brand identities, or curating editorial layouts.
Creating is my passion, whether it's designing spaces, crafting brand identities, or curating editorial layouts.
As a graphic designer, I create design solutions for mission-led organisations and energetic visionaries. I'm a deep thinker, a lover of learning, a strategic doer, and a collaborative problem solver.
I approach projects by researching thoroughly and analysing the findings. I build concepts from the research fuelled by the inspiration from my analyses, logically working through the design process. I ensure a clear brief and collaborate with the client at each stage for faster feedback to improve the likelihood of a successful campaign.
As a graphic designer, I create design solutions for mission-led organisations and energetic visionaries. I'm a deep thinker, a lover of learning, a strategic doer, and a collaborative problem solver.
I approach projects by researching thoroughly and analysing the findings. I build concepts from the research fuelled by the inspiration from my analyses, logically working through the design process. I ensure a clear brief and collaborate with the client at each stage for faster feedback to improve the likelihood of a successful campaign.
As a graphic designer, I create design solutions for mission-led organisations and energetic visionaries. I'm a deep thinker, a lover of learning, a strategic doer, and a collaborative problem solver.
I approach projects by researching thoroughly and analysing the findings. I build concepts from the research fuelled by the inspiration from my analyses, logically working through the design process. I ensure there is a clear brief and collaborate with the client at each stage for faster feedback to improve the likelihood of a successful campaign.
Over the years, I have worked on a range of projects for in-house design departments, agencies, and my private clients.
The projects have been wide and varied such as NHS public-facing consultations dealing with big budgets and large print runs, designing children’s sweet packaging for Whitworths on sale in major supermarkets, producing digital assets for several NGOs, branding a dairy company, and designing food packaging for the African market.
